![]() ![]() The third option has the same complexity and orphaned app issues as the second, maximizes potential revenue, but pisses off almost all existing users.įor a long time now, the community has wondered what Apple would do. The second option increases complexity, pisses of overly-entitled customers who don't think other people should get the same discount they're getting, reduces potential income from new users, and leaves the developer with an orphaned app to take care of. The first option makes it harder for developers to justify the resources necessary to offer updates in the first place. Make a new app and keep it at full price so everyone, existing users and new users alike, pay top dollar.Make a new app and temporarily reduce the cost for everyone, so existing users don't have to pay full price again, and allow new users to take advantage of the reduced price as well.Keep the same app and make the update free for everyone.If a developer wants to make a new version of their app, they currently enjoy 3 options: ![]() Today, with the launch of Logic Pro X one of the longest running questions in App Store history has, perhaps, finally been answered: What will Apple do when one of their major apps gets updated? And that answer appears to be, charge $199 for the new version, same way they charged $199 for the old version just yesterday.Īpple doesn't and has never provided a mechanism for upgrade pricing on the App Store, either for iOS or for Mac.
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